Skip to Main Content

Sensible Weather named one of Fast Company's Most Innovative Companies in the World

Product + Technology

Weather Guarantee ≠ Cancellation Insurance

How our Weather Guarantees are different from travel or cancellation insurance.

By Nick Cavanaugh

July 28, 2025

When travelers dream about the perfect trip or outdoor activity, they often picture blue skies and perfect temperatures. Unfortunately, the weather doesn’t always cooperate.

And while we can’t control the forecast, we can offer something just as valuable: reassurance.

Sensible’s Weather Guarantee helps customers feel confident booking outdoor experiences because they know that if the weather takes a turn, they won’t be left out in the rain, financially or emotionally.

But here’s what makes it different: Weather Guarantees only apply if the customer actually attends the trip or experience.
They must check in, show up, or begin their trip to receive a reimbursement. That means your business keeps the booking, and they still get to enjoy the day.

Filling a Gap in the Booking Journey

Rain is often on a customer’s mind when they’re deciding whether or not to book—especially for weather-sensitive plans like a resort vacation or a golf trip. But while the forecast might give them pause, the real disruption often happens once they’ve already arrived.

Most protections today are focused on what happens before a trip begins—like canceled flights, illness, or travel delays that prevent someone from going altogether.

Weather Guarantees fill a different gap. They offer peace of mind for the trips people still take and the activities they still intend to go on.

A guest checks into their hotel only to face three days of rain. A group wakes up on the morning of their long-anticipated tee time to a soggy course. These customers haven’t canceled—and they don’t want to—but their experience has clearly changed.

Weather Guarantees meet them in that moment. They provide a fast, automatic reimbursement based on the forecast, without requiring a cancellation or a claims process.

It’s a simple, weather-specific layer of protection that builds confidence at checkout—and delivers real value when the forecast doesn't cooperate.

Your customers shouldn’t have to pay for bad weather.

For many partners, rain can quietly undermine a great guest experience—even if the trip isn’t canceled. A disappointing day on the golf course or a rainy start to a beach vacation can leave guests feeling frustrated, even if your team delivers excellent service.

Weather Guarantees help bridge that gap. It gives customers peace of mind at booking, and meaningful value if the forecast changes. And because it only applies when they follow through, your revenue stays protected.

Partners also benefit from:

  • Fewer cancellations and booking hesitations
  • Higher conversion rates (5–19% uplift on average)
  • Added revenue on every Guarantee sold
  • A smoother guest experience, without operational changes or post-stay complaint resolution

Whether you're a resort, golf course, activity provider, or event operator, Weather Guarantee gives your guests a stronger reason to book—and a better experience if the weather lets them down.

A Better Experience, Even When It Rains

Travelers plan with high expectations. They invest not just money, but time. When weather gets in the way, it doesn't just impact their day—it can shape how they remember the entire trip.

Weather Guarantees help restore the value of that experience.

If rain is in the forecast, customers receive an automatic payout—usually before they’ve had their morning coffee. There are no claims to file, no forms to complete, and no need to cancel. Funds are delivered through popular transfer methods, and customers can decide how to use them.

Some stick to the original plan. Others adjust—booking a spa treatment, exploring a nearby attraction, or simply relaxing indoors. Either way, they continue their trip feeling supported by your brand, not disappointed by the weather.

Fast, Frictionless, and Designed for the Guest

When unexpected weather triggers a payout, customers don’t need to do anything. The reimbursement is automatic, based on the day’s forecast, and delivered through a method they choose—no forms, no calls, no waiting.

This simple, proactive experience is fully managed by Sensible Weather, so your team doesn't have to lift a finger.

Behind the scenes, every Weather Guarantee is powered by Sensible’s proprietary Climate Risk Platform, which dynamically prices coverage based on location, seasonality, and forecast trends. That makes Weather Guarantees both smart and affordable—often under $20 for a $200 experience.

No surprise, then, that partners see a 5–19% lift in conversion when Weather Guarantees are offered at checkout. Customers have always wanted to protect their experiences from the obvious risk of bad weather—now they can, with no disruption to your business and no claims to manage.

No Claims. No Cancellations. Just Confidence.

Sensible’s Weather Guarantee doesn’t replace insurance—it fills a different need.

It’s not about protecting travelers from going. It’s about supporting them when they do. It gives customers the confidence to book—even with a chance of rain—and gives your team confidence that bookings will stick.

There’s no operational disruption. No added friction. No post-stay recovery needed.

Rain may happen. But with a Weather Guarantee, your customers still show up, your business still delivers—and everyone walks away with a better experience.

Stay in the know

Subscribe to our newsletter to receive the latest updates from Sensible Weather, right in your inbox.